CEM / CXM

Why Integration Won't Solve Your Customer Experience Problem Why Integration Won't Solve Your Customer Experience Problem
iPaaS is solving part of a big challenge faced by most enterprises — unifying customer data to drive better CX. But how do you turn that data into action?
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How to Solve the CIO’s Dilemma: Build Systems to Support End-to-End Customer Experience How to Solve the CIO’s Dilemma: Build Systems to Support End-to-End Customer Experience
Is the role of the CIO declining as business units buy more point solutions? Not if you focus on providing architecture for end-to-end customer experience.
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Mandrill + Usermind: How to Trigger Transactional Emails, Without Coding Mandrill + Usermind: How to Trigger Transactional Emails, Without Coding
Across the board, transactional emails perform better than bulk blasts. Here's how to iterate on new transactional emails, without bogging down your engineers.
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Dear [First_Name], There's a Better Way to do Personalization Dear [First_Name], There's a Better Way to do Personalization
Think that inserting stale data like someone's name and company make your emails more relevant? Think again.
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Introducing Usermind, the Orchestration Platform for BizOps Introducing Usermind, the Orchestration Platform for BizOps
We've launched our product! Usermind is the first unified platform for orchestrating business operations across apps, data structures, and teams.
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Optimizing Customer Experience: Why Mapping your Customer Journey isn’t Enough Optimizing Customer Experience: Why Mapping your Customer Journey isn’t Enough
Customer journey maps shouldn't live in a marketing doc. Here are the four things you need to implement and orchestrate the customer journey.
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