Marketing Automation

Why Integration Won't Solve Your Customer Experience Problem Why Integration Won't Solve Your Customer Experience Problem
iPaaS is solving part of a big challenge faced by most enterprises — unifying customer data to drive better CX. But how do you turn that data into action?
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Does Your Marketing Pass the Turing Test? Does Your Marketing Pass the Turing Test?
Human mimicry isn't the only way to prove intelligence — but for companies aspiring to win with world-class, data-driven customer experience, it should be a goal.
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Improve End-to-End Customer Experience with our Desk.com Integration Improve End-to-End Customer Experience with our Desk.com Integration
Want to know what your customer is experiencing, before they reach out with an issue? What if you could use other data to create a support ticket on their behalf?
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Usermind Announces New Marketo Integration for Customer Journey Orchestration and LaunchPoint® Partnership Usermind Announces New Marketo Integration for Customer Journey Orchestration and LaunchPoint® Partnership
Today, we're announcing our LaunchPoint partnership with Marketo, and some powerful updates to our Marketo integration.
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Mandrill + Usermind: How to Trigger Transactional Emails, Without Coding Mandrill + Usermind: How to Trigger Transactional Emails, Without Coding
Across the board, transactional emails perform better than bulk blasts. Here's how to iterate on new transactional emails, without bogging down your engineers.
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Add Value to Your Marketing Automation with our Marketo Integration Add Value to Your Marketing Automation with our Marketo Integration
Want to deliver a better customer experience? Start by connecting your automation platform, CRM, analytics, and other data to orchestrate better journeys.
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Integrating Oracle Eloqua for Full Customer Lifecycle Automation Integrating Oracle Eloqua for Full Customer Lifecycle Automation
Marketing automation is a game-changer for digital operations. With Usermind, you can extend automation and unify data throughout your full customer lifecycle.
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Behavior-Driven Personalization with Usermind's Mixpanel Integration Behavior-Driven Personalization with Usermind's Mixpanel Integration
Your customers aren't segments — they're people! Start building better experiences for them, based on real-time product analytics.
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Why Entity Mapping is Critical for Account-Based Marketing Why Entity Mapping is Critical for Account-Based Marketing
ABM is a vital component of marketing maturity. And it's really hard to do well without clearly defined entity mapping across your CRM, analytics, and other systems.
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Integrating Zuora with Salesforce (and the Rest of Your Technology Stack) Integrating Zuora with Salesforce (and the Rest of Your Technology Stack)
Completely connect Zuora: Data from your billing system can now drive automation in your marketing communications, CRM, help desk, and other systems.
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Dear [First_Name], There's a Better Way to do Personalization Dear [First_Name], There's a Better Way to do Personalization
Think that inserting stale data like someone's name and company make your emails more relevant? Think again.
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Introducing Usermind’s Pardot Integration Introducing Usermind’s Pardot Integration
With Usermind, you can map data and build customer journeys from Pardot to any connected system, and use triggers in other systems to create action in Pardot.
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Optimizing Customer Experience: Why Mapping your Customer Journey isn’t Enough Optimizing Customer Experience: Why Mapping your Customer Journey isn’t Enough
Customer journey maps shouldn't live in a marketing doc. Here are the four things you need to implement and orchestrate the customer journey.
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